by Tarah Ornelas | Jun 10, 2024 | Branding, Coaching, Graphic Design, Marketing
Crafting Impactful Banners: Design Strategies for Maximum Engagement Banners are ubiquitous in the world of advertising, from trade shows and conferences to retail stores and online platforms. When designed effectively, banners have the power to capture attention,...
by Tarah Ornelas | Mar 20, 2024 | Branding
The Art of Color: Exploring Its Impact on Design Color is one of the most powerful tools in a designer’s toolkit, capable of evoking emotions, conveying messages, and influencing perceptions. From the vibrant hues of a sunset to the minimalist palette of a...
by Tarah Ornelas | Feb 24, 2024 | Branding
The Evolution of Branding: How Often Should You Update Your Brand? Branding is a dynamic process that evolves alongside your business and its target audience. While establishing a strong brand identity is essential, it’s equally important to recognize when...
by Tarah Ornelas | Jan 15, 2024 | Branding
The Power of Brand Consistency: Why It Matters Across All Channels In today’s fast-paced digital landscape, establishing a strong brand presence is crucial for businesses aiming to stand out amidst the noise. But beyond just having a recognizable logo or catchy...
by Tarah Ornelas | Nov 1, 2023 | Branding, Coaching, Websites
Creating a website for a non-profit organization requires thoughtful consideration of the unique needs and goals of the organization. Here are key elements that should be included on a non-profit website: Mission and About Us: Clearly articulate the mission, vision,...
by Tarah Ornelas | Oct 22, 2023 | Branding, Coaching
The Review Dilemma: Should You Respond to All Reviews? In the age of online reviews, businesses face a crucial decision: should they respond to every review, both positive and negative, or selectively choose which ones to address? Let’s explore the pros and cons...
